Posts By
Taylor Bartosiewicz

Beginner’s Guide: The Accounting Industry is Changing, and so is the Role of Accounting Marketers

By Taylor Bartosiewicz / January 19, 2023

Over the past couple of years, accounting firms around the world have had to adapt to a disruptive, uncertain landscape. They have been forced to transform their processes, reexamine their working environments and contribute to businesses’ economic recovery. Now that the dust has (mostly) cleared from the pandemic, lasting changes…

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Wisdom from Seasoned Marketers|

Words of Wisdom from Seasoned Marketers

By Taylor Bartosiewicz / August 15, 2022

As a beginning accounting marketer, it can be daunting walking into work on your first day. There is so much to learn about your firm, its services and its professionals. Where do you start? And how can you set yourself up for a successful career? To help, we met with…

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Featured: Season 1 Episode 1

Compensation Changes in Accounting Firms – Intersection of HR & Marketing with Andrea Sardon, PBMares

with Andrea Sardone from PBMares

Join host Mike Jones with Andrea Sardone from PBMares as they discuss the changes in compensation within the intersection of marketing and accounting in accounting firms.