Business Development Roundtable
Events
Business Development Roundtable: Social Selling on LinkedIn – how everyone at your firm can use LinkedIn to drive new business
LinkedIn is the world's largest professional networking platform with more than 800 million users in 200 countries. LinkedIn’s mission is to “connect the world’s professionals to make them more productive and successful”. Join the AAM Business Development committee for a discussion and to share ideas for how your firm can use LinkedIn to drive new…
Business Development Roundtable: What Does M&A and PE Really Mean to Firm Business Development Leaders?
The recent AAM Emerge conference – Growth Through Realignment – was largely focused on all things M&A and PE related. There were great speakers and fantastic topics presented. So, join our next BD Roundtable to further discuss some of the critical issues particularly relevant to firm business development leaders such as: The evolution of firm…
Business Development Roundtable: Business Development Compensation
It’s time to address the elephant in the room – Business Development (BD) compensation! We are all curious to find out how and how much BD professionals are compensated. AAM’s BD Committee took an unofficial poll to uncover what BD comp plans look like in the Top 50 to Top 300 firms. What we learned is…
Business Development Roundtable: Bright Ideas for Biz Dev Success in 2024
Join us for a dynamic and insightful roundtable discussion where growth leaders and business developers come together to delve into the hottest topics and strategies shaping the future of the industry in 2024. In this event, we will explore the challenges and opportunities that lie ahead for accounting firms as they strive for sustainable growth…
Business Development Roundtable: Motivating and Engaging Technical Professionals in the Sales Process
The Business Development Roundtable will focus on the strategies and techniques to motivate and engage accounting professionals in the sales process. This interactive session will discuss the role of accounting professionals in the sales process, how BD professionals can effectively communicate the value of sales efforts to them, and ways to create engagement and accountability…
Business Development Roundtable: Originator vs. Enabler
This session will delve deeply into the distinct yet complementary roles of originators and enablers in business development, exploring how each contributes to the success and growth of a firm. Understand the Key Differences: Learn about the core responsibilities and characteristics that differentiate originators, who initiate and drive new business opportunities, from enablers, who provide the…
Business Development Roundtable: The Rise of Growth Leaders: Shaping the Future of Accounting Firms
As the accounting landscape continues to evolve, so too must the leadership driving growth and innovation within firms. Growth leaders are emerging as pivotal figures, bridging the gap between traditional marketing roles and strategic business development. In this session, we’ll explore how growth leaders are shaping the future of accounting firms by driving new revenue…
AAM Business Development Roundtable: Unlocking Growth: Building an Effective Cross-Selling Strategy
Cross-selling remains one of the most powerful strategies for driving growth—but many firms struggle to execute it effectively. In this interactive roundtable, Tim Keith, CEO & Founder of Propense.ai, and Clinton Gary, CEO of CREDO Consulting LLC will share practical insights on building a successful cross-selling program within your organization. Together, they’ll explore: The core benefits…
Business Development Roundtable: Redefining Growth – How BD and Marketing Leaders Drive Results Through Coaching
Outline: Reframing coaching: a strategic growth capability, not a soft skill The coaching mindset: Coaching vs. managing vs. mentoring Designing a scalable internal coaching model The role of firm leaders From Insight to Impact: Turning coaching into measurable growth Learning objectives: Define coaching’s role in driving growth Distinguish coaching from managing or mentoring Identify key…
Roundtable: Charming Is an Expensive Mistake: What Accounting Firms Need to Get Right When Hiring Sales Professionals
Hiring a sales professional can be one of the most consequential growth decisions an accounting firm makes. A candidate can interview exceptionally well and still be the wrong fit for the role, market, or firm. When that happens, the cost goes well beyond salary. It can mean lost time, stalled opportunities, internal frustration, and delayed…