Amplify!
Are you a busy professional on the go? Do you enjoy learning about the trends and hot topics in accounting and advisory firm marketing and growth through engaging conversations with leading experts in the industry? AAM’s podcast, Amplify!, is now organized into 4-6-episode seasons that together serve as a master class in one critical and multifaceted aspect of growing CPA and advisory firm’s in today’s marketplace. Play them in order, or play them in line with your priorities or interests — once you listen to one episode, you’ll want to hear how the whole story unfolds in each season.
Beyond the Database: Building a CRM That Fuels Business Development
Nikki Burgeson | UHY-US
In this episode, Chris Camara speaks with Nikki Burgeson about the critical role of CRM systems in business development, particularly within professional services.
The State of the Industry – Micro Interviews from AAM Summit 2023 – Part 2
with 13 attendees of AAM Summit 2023
In this episode, host Mike Jones, Managing Partner of Resound – a brand consultancy – talks with 15 MORE attendees of AAM Summit 2023 about their take on the state of the accounting industry.
The Power of Showing People They Matter in Accounting Firms
with Heather Esposito, Director at BPM
In this episode, host Mike Jones talks with Heather Esposito, Director of Learning, Development and Colleague Engagement at BPM, about the power of showing people they matter.
Strategic Planning for the Future, Observations, and Advice
with Dan Hood, Accounting Today
The Intersection of Marketing and HR for Accounting Firms Strategic Planning for the Future, Observations, and Advice -w- Dan Hood, Accounting Today
Focus on Creating a Client Experience
with Katie Tolin
The Intersection of Marketing and HR for Accounting Firms Focus on Creating a Client Experience -w- Katie Tolin ● Why does CX matter? ● How does this differ from client service? ● Where in the client lifecycle should firms be looking at the client experience? ● The voice of the client is important in the…
Navigating the Increased Complexities to Growth
with Gale Crosley
The Intersection of Marketing and HR for Accounting Firms Navigating the Increased Complexities to Growth -w- Gale Crosley ● How are firms approaching growth today from a strategic level? ● What is the role of niche development in growth today? Is it more or less important than a few years ago? ● Sometimes to grow,…
Strategic Planning Starts with Buy-In
Gary Thompson
The Intersection of Marketing and HR for Accounting Firms Strategic Planning Starts with Buy-In -w- Gary Thompson ● Why is buy-in at every level an important part of strategic planning? ● How can you get buy-in across the firm at every level? How do you engage your team? ● What are the impacts of doing…
Making DEI a Strategic Priority
with Kimberly Ellison-Taylor, KET Consulting
The Intersection of Marketing and HR for Accounting Firms Making DEI a Strategic Priority -w- Kimberly Ellison-Taylor, KET Consulting ● Why does CX matter? ● How does this differ from client service? ● Where in the client lifecycle should firms be looking at the client experience? ● The voice of the client is important in…
Mergers, Acquisitions and Private Equity in Strategic Planning
with Allan Koltin, Koltin Consulting Group
The Intersection of Marketing and HR for Accounting Firms Mergers, Acquisitions and Private Equity in Strategic Planning -w- Allan Koltin, Koltin Consulting Group ● M&A has been big in the accounting profession for decades. How is it changing today? What do you think we’ll see in 2023? ● We’ve seen private equity enter the industry…
Compensation Changes in Accounting Firms – Intersection of HR & Marketing with Andrea Sardon, PBMares
with Andrea Sardone from PBMares
Join host Mike Jones with Andrea Sardone from PBMares as they discuss the changes in compensation within the intersection of marketing and accounting in accounting firms.
Employee Retention Data and Best Practices for Accounting Firms with Mark Horstman of Manager Tools
with Mark Horstman, co-founder of Manager Tools
In this episode, host Mike Jones, CEO and Managing Partner of Resound, sits down with Mark Horstman, co-founder of Manager Tools, a management consulting and training company to discuss the topic of employee retention.
Advertise with us.
To find out how you can advertise on the Amplify Podcast, visit our advertising opportunities page.