Posts By
Leo Ebbert

Using digital marketing to solve the recruiting crisis. We help you attract and retain top CPA talent.

Beginner’s Guide: The Accounting Marketer’s Guide to Data Analytics

By Leo Ebbert / September 21, 2023

Today, accounting marketers have access to more data than ever before, and understanding how to use it has never been more essential. Data analytics allows accounting marketers to gain valuable insights, increase profit margins and guide business decisions for their marketing firms and clients. When you understand how to use…

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Featured: Season 4 Episode 1

What a Business Development Executive Does

with Danielle Reynolds, Business Development, Manager with Whitley Penn

A business developer’s day involves a myriad of activities from external meetings with business owners and referral partners to scoping calls for initial client connections.