Posts By
Leo Ebbert
Today, accounting marketers have access to more data than ever before, and understanding how to use it has never been more essential. Data analytics allows accounting marketers to gain valuable insights, increase profit margins and guide business decisions for their marketing firms and clients. When you understand how to use…
Read MoreWelcome to CPA Growth Trends — your source for information, insights, tools and best practices to drive growth within an accounting firm.
Featured: Season 4 Episode 1
What a Business Development Executive Does
with Danielle Reynolds, Business Development, Manager with Whitley Penn
A business developer’s day involves a myriad of activities from external meetings with business owners and referral partners to scoping calls for initial client connections.