Posts By
Joy Abbott

Joy Abbott is the Marketing Technology Manager at Warren Averett. Joy oversees a spectrum of marketing strategies encompassing inbound marketing, lead nurturing and the development of the firm's online presence through website management and branding initiatives. Her proficiency lies in leveraging marketing technologies to streamline processes, optimize contact engagement and drive impactful results for the firm's growth and success.

Building a MarTech Stack That Works for You: 5 Ways to Ensure Your MarTech is Meeting Your Needs

By Joy Abbott / April 23, 2024

In a recent AAM! High Webinar, “Five Ways to Build a MarTech Stack That Actually Works for You,” Warren Averett’s Joy Abbott, Marketing Technology Manager, and Sunny Ricks, Director of Marketing Communications, covered how to choose the right marketing technology tools, integrate them effectively and scale your MarTech strategy to…

Read More

Welcome to CPA Growth Trends — your source for information, insights, tools and best practices to drive growth within an accounting firm.

Subscribe to our blog

* indicates required

This field is required.

Featured: Season 5 Episode 1

The Digital Lead Gen Process For Accounting Firms

with David Toth of Winding River Consulting

Explore expert strategies for digital marketing success with the latest insights on SEO, content strategy, lead generation and more.