Posts By
Cassy Clayman

Cassy Clayman is Marketing and Communication Coordinator for Topel Forman where she strategizes and plans content and other marketing programs to grow the accounting firm’s brand. She is a member of the AAM Podcast Committee where she contributes in a number of areas including content strategy and production.

Amplify | How to Craft Content that Converts

By Cassy Clayman / May 29, 2024

The digital marketing landscape is a dynamic beast, constantly evolving and demanding fresh strategies for success. Whether you’re a budding entrepreneur or a seasoned leader, the key to unlocking growth lies in the power of content. But not just any content –– content that captivates your audience and compels them…

Season 2 of the Amplify Accounting Podcast: Revolutionize Your Strategic Planning

By Cassy Clayman / April 27, 2023

Revolutionize your Strategic Planning for Sustainable Accounting Firm Growth with Season 2 of the Amplify Accounting Podcast – Powered by AAM Welcome to Season 2 of the Amplify Accounting Podcast This season on Amplify – the accounting podcast for firm growth, powered by AAM – you have access to a…

Welcome to CPA Growth Trends — your source for information, insights, tools and best practices to drive growth within an accounting firm.

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Featured: Season 9 Episode 4

Beyond the Database: Building a CRM That Fuels Business Development

Nikki Burgeson | UHY-US

In this episode, Chris Camara speaks with Nikki Burgeson about the critical role of CRM systems in business development, particularly within professional services.