Events
Events
Calendar of Events
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So you've joined the Association for Accounting Marketing... Now what? Join us for an open discussion about what it means to be an AAM member at our New Member Welcome! This call will provide an opportunity for you to: - Connect with other new members - Review member benefits - Learn about AAM Connect, the online… |
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Client experience is no longer a soft skill. It is a measurable business driver. This session explores how firms that intentionally design and deliver exceptional client experiences achieve stronger client retention, deeper relationships, increased revenue, and greater profitability. Participants will learn the key components of a successful CX strategy, discover how to connect client experience… |
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September 16, 2026 at 1:00 - 1:45 pm Eastern Time (US & Canada) Join us during Member Appreciation Week for a candid conversation about the wins, challenges and lessons shaping accounting growth professionals in 2026. AAM’s 2026 Business Developer of the Year and Hall of Fame Inductee will share perspectives from their own careers and… |
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Program Description What if every staff member at your firm thought like a marketer? For most marketers, that’s the dream. But the reality is that business development often feels out of reach for accountants. Kernutt Stokes bridged this gap with the KS Marketing Academy, a firmwide program that equips professionals at every level with the… |
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Marketing operations is the backbone of modern accounting marketing—but most firms are still catching up. This session focuses on elevating your tech stack, data, and reporting to drive smarter decision-making and better outcomes. We’ll trade tips, tools, and lessons learned so you can build an ops engine that supports both efficiency and innovation. What is… |
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