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Publications & News
AAM Minute
October 2026: M&A, PE and Team Structure
Beginner’s Guide: There is no one-size-fits-all model for structuring a marketing team inside an accounting firm. Instead, the right approach depends on firm size, service complexity, internal resources and growth…
Amplify!
Balancing Technology and Relationships in Business Development
When accounting firms think about improving business development, technology is often part of the conversation. New tools promise automation, efficiency, and better data. But according to Mike Jones, founder of…
Amplify!
Turning Relationship Data into Growth Opportunities
When accounting firms talk about growth, relationships are almost always at the center of the conversation. But as firms expand services, adopt new technologies, and compete in more complex marketplaces,…
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Amplify Podcast
Discover the secrets to successful digital marketing in this Amplify! podcast discussion with David Toth of Winding River Consulting. He talks about the profound transformation in lead generation driven by the shift to digital platforms and highlights success stories where clients secured substantial deals originating from online interactions. There is untapped potential for digital marketing in accounting and he’s sharing tips to help firms maximize the impact of their digital marketing efforts.

