AAMplify!

Are you a busy professional on the go? Do you enjoy learning about the trends and hot topics in accounting and advisory firm marketing and growth through engaging conversations with leading experts in the industry? AAM’s podcast, AAMplify!, is now organized into 4-6-episode seasons that together serve as a master class in one critical and multifaceted aspect of growing CPA and advisory firm’s in today’s marketplace. Play them in order, or play them in line with your priorities or interests — once you listen to one episode, you’ll want to hear how the whole story unfolds in each season.

Featured: Season 1 Episode 1

Compensation Changes in Accounting Firms – Intersection of HR & Marketing with Andrea Sardon, PBMares

with Andrea Sardone from PBMares

Join host Mike Jones with Andrea Sardone from PBMares as they discuss the changes in compensation within the intersection of marketing and accounting in accounting firms. 

Season 1 Episode 6

New Ways to Retain and Scale Accounting Firm Talent

with Rachel Anevski, CEO & Founder of Matters of Management

On this episode host Mike Jones, CEO and Managing Partner of Resound, sits down with Rachel Anevski, CEO & Founder of Matters of Management. Rachel is a 20 year veteran working with Public Accounting Firms and their clients to create a better workforce for succession planning.

Season 1 Episode 5

The Shifting Landscape of Compensation for Accounting Firms

with Jon Hubbard of Boomer Consulting

On this episode host Mike Jones, CEO and Managing Partner of Resound, sits down with Jon Hubbard, shareholder at Boomer Consulting. Jon is an accomplished consultant and speaker and last year was recognized as a top 20 under 40 Influencer by CPA Practice Advisor.

Season 1 Episode 4

Recruitment for Accounting Firms – 20+ Years of Stories

with Jeff Phillips, founder of Accountingfly

In this episode host Mike Jones, CEO and Managing Partner of Resound, sits down with Jeff Phillips, founder of Accountingfly, the recruitment platform that “is practically singlehandedly awakening the profession to the enormous potential of hiring staff remotely.

Tune into this conversation as Mike and Jeff discuss recruitment for accounting firms.

Season 1 Episode 3

Creating a Remarkable Employee Experience

with Kassi Rushing, Vice President, Organizational Strategy & Employee Experience at Blue Hen Agency

In this episode host Mike Jones, CEO and Managing Partner of Resound, sits down with Kassi Rushing, Vice President, Organizational Strategy & Employee Experience at Blue Hen Agency. Kassi has over the last 20 years, Kassi has been connecting people, processes and resources necessary to create an unrivaled employee experience and make accounting firm cultures their competitive advantage. 

Season 1 Episode 2

Employee Retention Data and Best Practices for Accounting Firms with Mark Horstman of Manager Tools

with Mark Horstman, co-founder of Manager Tools

In this episode, host Mike Jones, CEO and Managing Partner of Resound, sits down with Mark Horstman, co-founder of Manager Tools, a management consulting and training company to discuss the topic of employee retention.

6 Episode 1

2022 AAM Compensation Survey & Report

with Dawn Wagenaar, Principal & Christine Nelson, Lead Communications Consultant, Ingenuity Marketing Group

In this episode of AAMplify!, interviewer Mike Jones, Managing Partner, Resound discuss the 2022 AAM Compensation Survey & Report with Dawn Wagenaar, Principal & Christine Nelson, Lead Communications Consultant, Ingenuity Marketing Group.

internal collaboration title with woman smiling
Season 5 Episode 5

Internal Collaboration

with Donna Erbs, Chief Marketing Officer, Anders CPAs + Advisors

In this episode of AAMplify, interviewer Chuck Summers, Director of Practice Growth, MCM CPAs & Advisors discusses internal collaboration with Donna Erbs, Chief Marketing Officer, Anders CPAs + Advisors.

title card for podcast season 5, episode 4
Season 5 Episode 4

Hinge Marketing Survey

with Lee Frederiksen, Becca Johns, and Korby Boswell

In this episode of AAMplify! we discuss the Hinge Marketing Survey for the Association for Accounting Marketing.

title card for podcast season 5, episode 3
Season 5 Episode 3

Career Success For All: How To Promote Career Growth For All Rising Stars

with Cheryl Foster and Siri Svay

Host: Host: Chuck Summers, Director of Practice Growth, MCM CPAs & Advisors
Guests: Cheryl Foster, Director of Practice Growth, Brown Smith Wallace AND Siri Svay, Practice Growth Specialist, PKF Texas

title card for podcast season 5, episode 2
Season 5 Episode 2

How To Uncover Your ‘And’

with John Garrett

AAMplify’s host, Chuck Summers, Director of Practice Growth, MCM CPAs & Advisors interview’s guest John Garrett, Author and Thought Provoker.

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