client accounting services | The Association for Accounting Marketing

Client Accounting Services (CAS): A Real-Life Example

By Rachael McGrew | August 11, 2020 |

Imagine this: You and your spouse start a business. You have a background in marketing (perfect!) and your spouse has a background in sales and operations (fantastic!). You maintain your…

The Five W’s of Client Accounting Services: Developing a Service Offering You Can Sell

By Ed Warren | August 11, 2020 |

To many, client accounting services (CAS) is one of the hot new services for CPA firms. But, in reality, accountants have been providing accounting and bookkeeping services for their clients…