November 2022: Internal Communications (IC)

Beginners Guide: With so many internal communication tools available and audiences to consider, it can be difficult to determine not only which platform to use but what to communicate on it. This article breaks down a few common internal communication mediums and some best practices to consider when creating your internal communication strategy.

Seasoned Marketer: When it comes to the basic objective of internal communications, the famous actress Judy Garland said it best: “Give the people what they want and then go have a hamburger.” But what is it that our people want? Find out in this article.

Articles of Interest: Employees are one of your most important set of stakeholders. Unfortunately, having an internal communications and marketing strategy for your own people is not always something that is prioritized. Marketing and internal communications go hand in hand, and here are four articles to help you get started on developing your plan.

Meet a Member: Abigail Cugini is the Internal Communications Manager for Rea & Associates in Ohio. As a Top 100 firm with 400+ employees, internal communications is a priority at her firm to keep employees engaged and informed. Read this month’s Meet a Member to learn more about her firm’s internal communication strategy.

Business Development: Microsoft Teams has become a popular internal communications tool at firms across the country. In fact, the platform boasts having doubled the number of active daily users in the past year to 270 million. Are you taking full advantage of all the features available? Here’s a roundup of 29 tips, tricks and helpful apps to make you a power user.

October 2022 New Members
Kelsey Blum, MBE CPAs
Steve Castino, Rehmann
David Cole, David A Cole CPA
Stephanie Crow, Inovautus Consulting
Amanda Dukovich, WILKE CPAs & Advisors
Brett Friedman, DeLeon & Stang, CPAs & Advisors
James Hirchak, Astute Review
Jeff Jacobs, Wilkins Miller LLC
Audrey Landis, Acuity Advisors and CPAS
Laura Lloyd Albero, Kupferman & Associates, LLC
Tom Mescall, Armanino, LLP
Erica Rachal, Frost, PLLC
Dara Rivera, DeLeon & Stang, CPAs & Advisors
Isabelle Stafford, Keiter CPAs
Tonni Von Schaumburg, Smolin, Lupin & Co., LLC