Posts By
Susan Tatum

hiring a cpa firm business developer

How to Harness the Power of Social Prospecting

By Susan Tatum / September 12, 2018

AAM Minute: Business Development News By: Susan Tatum, founding partner, The Conversion Company   In years past, new business prospecting centered around the use of networking events, email and the phone to reach out to potential new clients. Today, cold emails are easily and often deleted, few business people actually…

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Welcome to CPA Growth Trends — your source for information, insights, tools and best practices to drive growth within an accounting firm.

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Featured: Season 1 Episode 1

Compensation Changes in Accounting Firms – Intersection of HR & Marketing with Andrea Sardon, PBMares

with Andrea Sardone from PBMares

Join host Mike Jones with Andrea Sardone from PBMares as they discuss the changes in compensation within the intersection of marketing and accounting in accounting firms.