Marketers are increasingly being called to the table to help CPAs at their firms become better business developers. In order to help their colleagues with this task, marketers need to be strategic in assisting, coaching, and getting their teams excited for what they are doing to drive new business.…Read More
Welcome to CPA Growth Trends — your source for information, insights, tools and best practices to drive growth within an accounting firm.
Featured: Season 1 Episode 1
Compensation Changes in Accounting Firms – Intersection of HR & Marketing with Andrea Sardon, PBMares
with Andrea Sardone from PBMares
Join host Mike Jones with Andrea Sardone from PBMares as they discuss the changes in compensation within the intersection of marketing and accounting in accounting firms.