Scott Dine is Partner + Technical Director at Catalyst Group Marketing, a marketing agency for professional service firms. Scott has been a small-medium business advocate for over 20 years and has worked in a variety of roles as an entrepreneur, business developer, project manager and website developer. Additionally, Scott is actively involved in AAM as Chair of the AAMplify! Podcast Committee and as a member of the Website Committee.
Beth Nelson, Marketing Communications Coordinator at Barnes Dennig and Robert Ramsay, Director/Owner at Barnes Dennig discuss GDPR and where GDPR compliance stands today in this episode of AAMplify! podcast. Robert leads Barnes Dennig’s Risk Management practice, offering Service Organization Controls (SOC) and data security services. He has performed technology consulting…Read More
What if I told you… blockchain technology is likely impacting your clients today, in one way or another? I recently interviewed Amanda Wilkie, PMP Consultant at Booker Consulting. Amanda is a recognized expert in the industry and regularly writes and speaks on the topic of blockchain technology. We started out…Read More
Marketing and business development activities work hand-in-hand and in this episode, I had the privilege of speaking with Nicole Sterling, Director of Marketing and Communications at RSW Accounting + Consulting in Montréal (Québec) on the topic. Sterling was 2017’s AAM Volunteer of the Year and is a current AAM Board…Read More
Marketing Technology Stacks Defined Through Marketing Technology Stacks, marketers group sets of technologies that help leverage and improve their marketing activities. The technologies are intended to take difficult or repetitive tasks and simplify them or save time. Some of these technologies include a CMS (Content Management System), Email, SEM (Search…Read More
By Scott Dine A wise woman once said that two heads are better than one so you can imagine the possibilities of 12 heads! That is exactly what Kacey Jones of Hinton Burdick proposed in her presentation on building an innovation culture by capturing creativity via focus groups at the…Read More
By Scott Dine Are you familiar with the term marketing technology stack? If not, you might be surprised to know you may already be using one. The term refers to a group of technologies that marketers leverage to execute, analyze and improve marketing initiatives. In a recent AAMplify! podcast episode…Read More
Welcome to CPA Growth Trends — your source for information, insights, tools and best practices to drive growth within an accounting firm.
with Danielle Reynolds, Business Development, Manager with Whitley Penn
A business developer’s day involves a myriad of activities from external meetings with business owners and referral partners to scoping calls for initial client connections.