Jessica Hekmatja is the director of marketing and corporate development at BPM LLP.
The concepts of packaged service offerings and value pricing are not new to the accounting profession. Yet, many firms have remained unconvinced or unsure of how to successfully launch these strategies. Until COVID-19, that is. The pandemic has compelled many firms to accelerate the adoption of packaged service offerings and…Read More
What would it be like to create a firm sought after by competitors, clients, peers, and even industries outside of the accounting profession? A firm that is nationally recognized for its ability to innovate and go above and beyond for its clients and its workforce? Great firms are constantly exploring…Read More
Welcome to CPA Growth Trends — your source for information, insights, tools and best practices to drive growth within an accounting firm.
with Danielle Reynolds, Business Development, Manager with Whitley Penn
A business developer’s day involves a myriad of activities from external meetings with business owners and referral partners to scoping calls for initial client connections.