Posts By
Jen Lemanski

Jen Lemanski is the Practice Growth Senior Manager at PKF Texas in Houston, Texas. She is responsible for developing and implementing the firm’s marketing initiatives, content strategy, and outreach into the marketplace. As the champion for the firm’s young professionals’ initiatives, Jen oversees the PKF Texas Cubesters®. Jen has served on the AAM Board since 2015 and is the current Vice President. In 2017, she was recognized as one of the Houston Business Journal’s 40 Under 40.

marketing strategies for accounting firms

What to Look for When Hiring an Accounting Marketer

By Jen Lemanski / July 17, 2019

The title of this blog is a bit of a loaded question. What to look for when hiring an accounting marketer? The answer is – it depends… Are you looking to hire your firm’s first marketer? Or are you looking to add to your existing team? Whichever answer, there are…

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Rookies of the Year - CPA Firm Marketing

Integrate Young Professionals into Your Marketing Strategy

By Jen Lemanski / June 13, 2018

By: Jen Lemanski – Senior Manager, Practice Growth, PKF Texas   How is your firm integrating your young professionals into the firm’s marketing and business development efforts? As the Baby Boomer partners continue to exit their firms at an increased pace, it is incumbent upon CPA and Advisory firms to…

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Welcome to CPA Growth Trends — your source for information, insights, tools and best practices to drive growth within an accounting firm.

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Featured: Season 2 Episode 1

Strategic Planning for the Future, Observations, and Advice

with Dan Hood, Accounting Today

The Intersection of Marketing and HR for Accounting Firms Strategic Planning for the Future, Observations, and Advice -w- Dan Hood, Accounting Today