This might hurt a little. Artificial intelligence is evolving to serve up new potential clients faster than humans. Consider the search tools already within social media or the advancements happening in CRM solutions. As long as the firm is very clear on target client pains, interests and desires, then marketing…Read More
Welcome to CPA Growth Trends — your source for information, insights, tools and best practices to drive growth within an accounting firm.
Compensation Changes in Accounting Firms – Intersection of HR & Marketing with Andrea Sardon, PBMares
with Andrea Sardone from PBMares
Join host Mike Jones with Andrea Sardone from PBMares as they discuss the changes in compensation within the intersection of marketing and accounting in accounting firms.