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Archive for November 2021

How to Make Your Website a Recruiting Powerhouse

By Jake Fugett | November 18, 2021 | 0
Recruit Through Your Website|

When designing a website, there are many things marketers have to consider: the layout, all necessary pages, easy contact options, etc. One of these important items is how easy it…

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Top 8 Recruiting Tips for Accounting Marketers

By Aaron Welch | November 18, 2021 | 0
Recruiting Tips for Accounting Marketers|

If you’re reading this, you’re almost certainly aware of the acute talent shortage that is facing the accounting profession today. The problem is at least simple to define: firms are…

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AAM Announces Rhonda Clark as Next Executive Director

By AAM | November 9, 2021 | 0

For Immediate Release AAM Announces Rhonda Clark as Next Executive Director Lexington, KY, November 5, 2021 – The Association for Accounting Marketing (AAM) is excited to announce the naming of…

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MarTech Playing More Strategic Role in Firm Growth

By Heather Kunz | November 9, 2021 | 0
Accounting Marketing Professional reviewing Martech strategies for firm growth|Accounting Marketing Professional reviewing Martech strategies for firm growth

Accounting and advisory firm marketers need technology to do and tell them more than ever before. While new marketing technology (martech) tools are rolled out every week, it seems, tech-savvy…

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Recent Posts

  • PR for Accounting: Reasons and Methods to Work With a PR Professional
  • November 2023: Internal Communications
  • Articles of Interest: Internal Communications
  • Seasoned Marketer: Internal Communications’ Impact on Employee Engagement
  • Beginner’s Guide to an Intranet

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The Association for Accounting Marketing (AAM) is an association of accounting firm professionals who impact a firm’s growth and sustainability. Members include marketers, business developers, CPAs, firm administrators and businesses that serve the accounting industry. Through industry-leading networking, educational resources and thought leadership, AAM elevates the stature of practice growth, focusing on growing people and, hence, the accounting practices that employ them.